Even so Google already took the stage by their Management at Day 2 with the slogan “Mobile first” it was yesterday when Google made the most buzz. Deciding to have no booth at focusing only at the Android Application Development World was a logical one if you are aiming to get more attention to your service. But besides that offering they also took all Marketing power and combined viral strategies with simply investing in people interest here at the MWC: Phones. They simply gave every developer sitting in the session a Google Nexus One Phone or a Motorola Droid. The morning sessions went quite easy and everybody in there was of course happy. But what was happening in the afternoon looked like more a social human experiment. Hundreds of people (remember, MWC is an executive conference) were rushing to Hall 7 and queuing in a tremendous line just to get the Google Phone. This simply showed two things:
1) the need of the people (even so 50% of the people would state that they do not like Google they are using their perfect fitting services)
2) the brand Google already established in that new field for Google in the mobile industry (the attention and the discussion are only comparable to Apple and the iPhone)
And yes, of course I was successfully queuing as well 
(the report about the Nexus please expect later this week).
Nevertheless I also saw yesterday a lot of smaller solution providers in Hall 2 that had very excellent connected services like barcode scanning or mobile marketing solutions that gave me that picture that our industry gets more mature rapidly.
Watch out for my sum up and thank you to all the people I met here (gonna be a huge followfriday 
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